Wall Street Journal - To Create Buzz,TV Networks TryA Little 'Blogola'
Excerpt:
"Who says you can't buy love? Trying to tap into the burgeoning power of blogs as promotional tools and fed up with the jaded attitudes of professional critics and TV feature writers, studios and networks are flooding bloggers with free stuff in hopes the flattered recipients will reward them with positive coverage."
http://online.wsj.com/public/article/SB117919274561702788.html?mod=blogs
Alex
Tuesday
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